Best Animation & Film Making Institute in Bangalore – ZICA ZIMA

PP in Visual Promotion and Ad Design
Create Campaigns That Capture Attention

Think. Write. Engage.

Every successful brand needs powerful visuals to attract customers, communicate messages, and drive action. The Professional Program (PP) in Visual Promotion and Ad Design is designed to help students master the art of advertising, branding, promotional design, and visual communication across print and digital media.

This program equips aspiring designers with the creative and technical skills needed to develop impactful advertising campaigns, marketing materials, and promotional content for businesses, brands, agencies, and media organizations.

Course Details

What You'll Learn

Module 1

Introduction to Film Direction

Introduction to Film Direction

♦ Role of a film director
♦ Understanding film language
♦ Basics of storytelling

Module 2

Script Analysis & Visualization

Script Analysis & Visualization

♦ Script reading & breakdown
♦ Storyboarding & shot division
♦ Scene visualization

Module 3

Direction Techniques

Direction Techniques

♦ Actor direction & performance
♦ Blocking & staging scenes
♦ Shot composition & camera angles

Module 4

Pre-Production

Pre-Production

♦ Planning shoots
♦ Casting & location scouting
♦ Scheduling & budgeting basics

Module 5

Production (Shooting)

Production (Shooting)

♦ On-set direction
♦ Working with cinematographers
♦ Managing crew & workflow

Module 6

Post-Production Basics

Post-Production Basics

♦ Editing overview
♦ Understanding continuity
♦ Final output & storytelling enhancement

Module 7

Practical Projects

Practical Projects

♦ Short film direction
♦ Scene-based exercises
♦ Final project submission

Course Highlights

Duration : 12 Months

Mode : Offline

Tools : Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Express, Canva, CorelDRAW, AI Design Tools, Presentation Design Platforms

Batch Size : Limited for personalized attention

Why Choose This Course at Zica-Zima ?

Industry-expert faculty

Practical, on-set learning experience

Real-time film projects

Portfolio & showreel development

Join In Course Now...

Course Enquiry Form
Scroll to Top